• Tobacco-Use Prevention

• Climate Action

Animated host, Jose, takes students on an adventure into the world of marketing and advertising to uncover how young people have been under the influence of harmful industries. By comparing decades-old advertisements with those seen today, students deconstruct the design strategies that have been used to suggest beliefs and influence behaviors. Students turn the tables by using Canva.com to create PSA graphics, ready to be printed or posted on social.

This 3-part workshop comes in both face-to-face and remote learning formats. It can be completed in 3 class periods with facilitation or assigned as a self-paced project.

Influence By Design can be done on any smartphone, tablet, or computer.

This 3-part program includes:

• Interactive student-facing slide deck with all information needed to complete the program

• Facilitation videos that speak directly to students

• Facts and stats to be included in scripting

• Product advertisements for deconstruction and analysis

• Graphic design templates

• Graphic design tutorials